That’s shoe business Speculation about a possible link between Wayne Rooney’s injury and his choice of footwear could mean Nike keeping its head down at the World Cup. http://media.guardian.co.uk/marketingandpr/story/0,,1765949,00.html
The Daredevil Deficit Who can rival David Blaine in the stuntman stakes? So it has come to pass that the mighty David Blaine is about to mastermind another huge public stunt, and this time he’ll need his Speedos. Perish the thought! Evidently the stuntster Blaine is planning to live underwater for a week in a […]
Is the crafty, lateral-thinking PR in danger of being wiped out as clients favour safer options over passion and pluck I lower the phone to another breathless recruitment agent making a plea for a bright prospect who will not fail to impress me. “Trust me Mark, give her 10 minutes to pitch. I am sure […]
Should PR be about selling a product at the expense of the truth? Amid the self-congratulatory back-slapping of the ‘Pubbies’ – America’s annual PR awards show – there was much talk of a brave new dawn. http://media.guardian.co.uk/marketingandpr/story/0,,1738259,00.html
The Sons of Barnum by Guardian Unlimited / Stuntwatch 12:00am If you’re wondering where Mark Borkowski and his Stuntwatch have been in recent weeks, then here is the explanation http://blogs.guardian.co.uk/organgrinder/2006/03/the_sons_of_barnum.html
Rising from the ashes. The smoking ban is brilliant news for certain areas of the public relations industry, especially if they learn from the guerrilla tactics of US PR legend Edward Bernays http://media.guardian.co.uk/columnists/story/0,,1710330,00.html
How to go to ground Sol Campbell last week proved there is a simple way of buying time and escaping the media storm-troopers by bolting for Belgium rather than The Ivy The carnival publicist Doc Crosby was a wise man and never short of home spun wisdom. http://media.guardian.co.uk/columnists/story/0,,1705166,00.html
You don’t sack Max Celebrity Big Brother winner Chantelle’s decision to drop Max Clifford looks naive, especially as he’s a master at keeping bad news out of the tabloids http://media.guardian.co.uk/marketingandpr/comment/0,,1699041,00.html
BIG BROTHER The romance of the Nobodies (Chantelle and Preston) will run and run – at least until she becomes the face of Primark – but the story of BB7 is the redemption of Michael Barrymore.
Protecting the golden goose. Sven should pay for a better defence against intrusive journalism if he is to stay out of the tabloids Coughing up his Swiss-style premium muesli on Sunday morning, Sven-Goran Eriksson surely might have considered his consistency in making gigantic PR blunders on a scale few professionals have ever seen before. http://media.guardian.co.uk/columnists/story/0,7550,1687751,00.html