Big Macs and Pot Noodles:
Big Macs and Pot Noodles: the brands we love to hate Scotsman – United Kingdom … “Marketing people can spend millions on adverts but unless their brand is respected and trusted it will never be popular,” said Mark Borkowski, a British … http://news.scotsman.com/scotland.cfm?id=733212006
'Yank in tank'
Next stunt for ‘Yank in tank’ is going to be breathtaking Scotsman – … Mark Borkowski, a British showbiz publicist, said he believed Blaine had been bruised by his London reception, but predicted the illusionist’s latest stunt … http://thescotsman.scotsman.com/international.cfm?id=640942006
News Analysis: McDonald's takes online gamble
McDonald’s Takes Online Gamble The fast-food chain’s tie with a girls’ website could play into the hands of health pressure groups. …..according to Mark Borkowski, head of PR firm Borkowski, online activity is key to the promotional strategies used by firms such as McDonald’s to boost their image in tough times. http://www.brandrepublic.com/news/article/555855//
Dream marriage?
Preston and Chantelle: Dream marriage or.. Mirror.co.uk – UK … that contestants who get together post-reality shows make a lot of money – Jordan and Peter Andre being the prime example,” says celebrity PR Mark Borkowski. … http://www.mirror.co.uk/news/tm_objectid=16949549&method=full&siteid=94762&headline=just-a-kiss-and–telle–name_page.html
Ten Things I Hate About You…
Ten things I hate about you… Every journalist has a gripe about dealing with PR people – but what irritates the gatekeepers? Genevieve Roberts and Ian Burrell hear their tales from the ‘moral low ground’ http://news.independent.co.uk/media/article356795.ece
Blunkett set to make millions from memoirs.
Blunkett set to make millions from Memoirs David Blunkett could make millions from the publication of his memoirs The Blunkett Tapes, details of which were announced yesterday by Bloomsbury Publishing. http://www.gulf-times.com/site/topics/article.asp?cu_no=2&item_no=79968&version=1&template_id=38&parent_id=20
Old food brands that refuse to die out
Old food brands that refuse to die out Independent – London,England Published: 14 March 2006 … to clubbers. The same PR people, Mark Borkowski’s agency, had relaunched Hovis – and are doing the same now with Bisto. But the … http://enjoyment.independent.co.uk/food_and_drink/features/article351225.ece
Edinburgh Guide
EdinburghGuide.com Post Posted: Sun Mar 05, 2006 3:28 pm Post subject: Mark Borkowski, Britain’s top PR guru, http://www.edinburghguide.com/edgforum/viewtopic.php?t=3427
WAL-MART: THE HIGH COST OF LOW PRICE
Hollywood political activist and award-winning film-maker Robert Greenwald’s) searing new documentary WAL-MART: THE HIGH COST OF LOW PRICE exposes the unsavory practices of the giant American retailer Wal-Mart, which includes ownership of Asda in the UK. Mark Borkowski comments on BBC Radio 5 Live Breakfast programme on the PR implications of this type of move. […]
Theatre of Publicity
Fringe Report Award London,London,UK Other notable recipients at the awards ceremony, which was held at the Canal Cafe Theatre, included Mark Borkowski, who received the Theatre of Publicity Award http://www.thestage.co.uk/news/newsstory.php/11566/fringe-report-award-for-stage-party
Meet the pink tie, so much nicer than the red tie
Meet the pink tie, so much nicer than the red tie Times 14th Feb. 2006 … But will the public think the same? Mark Borkowski, the public relations expert, says that Gordon Brown’s team are in danger of trying too hard. If you can see the strings being pulled then you are in trouble. The […]
The romance of the Nobodies
BIG BROTHER The romance of the Nobodies (Chantelle and Preston) will run and run – at least until she becomes the face of Primark – but the story of BB7 is the redemption of Michael Barrymore. Only the other day he was a fallen idol, a pariah, a pervert, a poof and a potential conspirator […]
Celebrity Big Brother
Ann Widdecombe and PR expert Mark Borkowski discuss George Galloway’s exploits in Celebrity Big Brother on BBC Radio 4 The Today Programme 27th January 2006 Click here to listen (swf) Click here to listen (mp3)
So How Hot Are These Monkeys?
A while back I got their album from some friends in the music business, so I’ve been the hippest father in school recently. They do seem to have genuinely converted the hype into something real and interesting. They are not too derivative, they have got great social content and they are exciting as well. Mark […]
Teenagers beguiled by false dreams of instant fame on reality TV
Teenagers beguiled by false dreams of instant fame on reality TV Independent Newspaper 13th January 2006 The lure of celebrity is so great among teenagers that almost one in 10 would abandon their education if they had the chance to appear on television. Borkowski believes the rise of reality television and “karaoke television” is creating […]
Supermodel Behaviour: What Katie did next
Independent – London,England,UK … Verdict of PR expert Mark Borkowski: It was a big story and as all the brands started to move away, her minders recognised the danger and put out a public … http://news.independent.co.uk/media/article334452.ece
Space Cadets
The final countdown? Watch this space…Scotsman – United Kingdom … the joke. However, media expert Mark Borkowski said: “I don’t think anybody will care what happens in Space Cadets tonight. “Those … http://news.scotsman.com/uk.cfm?id=2415272005
How Cameron and his 'kids' staged grandaddy of all coups
How Cameron and his ‘kids’ staged grandaddy of all coups Words of advice from Mark Borkowski: David Cameron should remember the old publicist’s advice: we’ll look after your enemies but you have to protect yourself from your friends. http://www.timesonline.co.uk/article/0,,17129-1910524,00.html
Little Britain's in trouble… no buts about it
Little Britain’s in trouble… no buts about it. from the Scotsman … Despite the almost unanimous lukewarm reception among TV industry watchers and critics, public relations expert Mark Borkowski believes their collective … http://news.scotsman.com/features.cfm?id=2330502005
ITV under pressure after 'I'ma Celebrity' contestant is hurt
From the Independent – … But a PR consultant, Mark Borkowski, warned: “Until things go wrong, producers think they have got everything covered and when it does go wrong, the questions … http://news.independent.co.uk/media/article329994.ece