Trump has rewritten the pr playbook. The industry either responds or gets left behindBritish PR doyen Mark Borkowski says US President Donald Trump’s treatment of Ukraine President Volodymyr Zelenskyy is another example of how he has ripped up the communications rule book and the industry either needs to evolve or become irrelevant in a world […]
Meghan Markle’s true strategy exposed by expert as Duchess makes major changes to brandA leading PR specialist has weighed in on the ongoing discussion about Meghan Markle’s public relations tactics, suggesting that her true strategy is a clever form of misdirection. PR guru Mark Borkowski believes that Meghan’s actual plan revolves around keeping the public […]
Inside Meghan Markle’s big relaunch and how Prince Harry really feels about it – exclusive”Changing the brand name is just one of the many lessons that come with being a founder,” a sympathetic source tells HELLO!”This isn’t an identity crisis, it’s a business model,” PR and crisis advisor Mark Borkowski tells us.”The perpetual reinvention, the […]
PR expert Mark Borkowski has suggested Meghan Markle’s strategy has not been about demonstrating a clear plan, but the very opposite A top PR expert has suggested that they know the truth about Meghan Markle’s PR strategy, claiming her actual plan is a very astute form of tactical misdirection.Said PR expert, Mark Borkowski, believes Meghan’s […]
Early signs indicate viewers are not rushing to watch The Baldwins (just 680,000 watched on its opening night in the US) and as a PR exercise it has backfired, practitioners in the field told the Mail.British PR guru Mark Borkowski dubbed the TV series the ‘Baldwin Redemption Tour’, adding: ‘Except, rather than redemption, it’s a […]
David Beckham has once again shown his “unwavering loyalty” towards the Royal Family, claims a PR expert, after his presence on stage in front of world leaders at the World Economic Forum in Davos, Switzerland.PR guru and crisis communications specialist Mark Borkowski certainly thinks Beckham is “signposting” his worthiness for a knighthood, whic many believe […]
Full of trap-soul beats teasing romantic escapades, Borkowski calls it a “calculated retreat into the familiar, comfortable territory” of the more sensitive “certified lover boy” persona that dominated Drake’s initial breakthrough albums like Thank Me Later and 2011’s Take Care.”His reputation might be in tatters within certain circles, but commercially, he remains bulletproof,” says Borkowski.The […]
PR expert Mark Borkowski offered a different perspective, telling the Mail: “The more unpredictable she is, the harder it is to take her down. She’s not trying to be Goop; she’s trying to be a mystery.”The product she’s selling? Endless curiosity about Meghan Markle.”https://www.gbnews.com/royal/meghan-markle-royal-family-latest-as-ever-rebrand-netflix-update
While Mark Borkowski, arguably Britain’s leading PR guru and crisis manager, has said he believes the U-turns are all clever tactics to get publicity.He told MailOnline: ‘This isn’t an identity crisis. It’s a business model. Meghan isn’t floundering; she’s fluctuating on purpose. The perpetual reinvention, the strategic vagueness—it’s all by design. ‘No, it’s a TV show. […]
PR expert Mark Borkowski claimed David’s actions were part of a long series of calculated efforts to finally earn the knighthood he’s coveted.Borkowski said: “His unwavering loyalty, conveniently broadcast at a global stage, is an unmistakable nudge to the Establishment.”A knighthood would cement his legacy not just as an icon of sport, but as a […]