Mark Borkowski
About Mark Borkowski
Posts by Mark Borkowski:
Anorexic Gamers
Looking at the press yesterday I saw two examples of attempts to garner publicity, one being positive and the other rather negative. The first was the launch of Halo 3 last night at the IMAX. It’s one of the most successful Microsoft games ever and its press department have obviously treated it as such and […]
White Striped porn video shock meets race rant
The internet is full of people putting two and two together to make twenty two, not four. I’m still getting emails about Meg White and the sex tape scandal, suggesting these slightly racy pictures are the real reason why White Stripes have cancelled their world tour. http://community.livejournal.com/ Frankly, this is an inventive pornster who has […]
More PR woe
Recently I commented on the work of what I thought was a minority of PRs – Veet Pain In The PR Neck Rogue PRs Disappointingly, it has provoked a steady stream of anecdotes from industry folk who seem obliged to tell me about other idiotic tales and poor professionalism in the business, all of which reflect […]
After seven magnificent years, is the Gordon Ramsay era over?
Chef must turn his back on TV and devote himself to restaurants again, critics say. Helen Pidd : Saturday September 15, 2007 :The Guardian For a long time he seemed as invincible as his muse, Action Man. Millions tuned in to see him lose his temper on TV, his restaurant conglomerate notched up 10 Michelin […]
Pukka Pies
An email sent this morning from a Bristol City fan in the Czech Republic put my scam radar on high alert. A pal pointed out an interesting post on the BBC 606 forum – a rather transparent attempt by a marketing or PR company to start a bit of a pie revolution in the lower […]
The McCan's hire new PR advisers
According to Brand Republic the McCann’s have decided to bring in more PR muscle. I suggested in my blog that they needed a PR heavyweight, I am not sure that this is the outfit for the job. Hanover – according to their website is a corporate communications and public affairs outfit with 27 consultants and 40 high profile […]
Now the McCanns face trial by dinner party
IN THE first days after Madeleine McCann vanished, well-wishers from across the country descended on Rothley carrying cuddly toys, written prayers and yellow ribbons to express their sympathy for the McCanns. But visible signs of support have ebbed away in the family’s home village. A single candle flickered below a yellow bouquet where there had […]
Facebook angst
Can anyone provide me with an answer to the rather puzzling predicament that I have found myself in? Sitting in my friends request box on my Facebook site, I have 33 requests from various individuals that I have never met ALL asking me to be their friends. This ragbag of humans has one thing in […]
Media Glare on The McCanns Won't Subside
Whatever we are now being led to believe or not to believe about the McCanns, one thing is sure – the level of success achieved by their PR adviser, Justine McGuinness, is now being analysed from a new perspective. Her clients have to face a cruel new reality as recent events have begun to turn […]