Public relations consultant Mark Borkowski says: “It’s heartbreaking when your dispute is played out in public – it must be incredibly difficult. This is the dark side of fame: there’s no place to hide. It also goes to show that however wealthy and powerful you are, you can’t escape family problems – just like everyone […]
The death of the Pope is more than a news story; it’s a moment to pause. A moment to consider the cultural value of humility, of grace. High-minded topics for a humble publicist.Whether you admired him or regarded him with suspicion, he embodied something increasingly alien to public life: the notion that transgression can be […]
Royal expert Mark Borkowski suggested the project is an attempt to hold on to the spotlight now following Meghan and Harry’s step back from royal working duties.Borkowski said: “The problem is about staying, not just staying at the top but remaining famous, but also dealing with that fame in a highly cruel and critical world.”He […]
So, did the Blue Horizon space trip break the glass ceiling — or just inflate another PR bubble? That’s the question I asked myself this morning, wading through the media tickertape fallout from the all-female space jaunt, fronted by Katy Perry, aboard a rocket carrying a payload of celebrities, selfies, and soft-focus sentimentality into the […]
Dissecting the podcast, royal expert Mark Borkowski said it’s an attempt to hold on to the spotlight.Slamming the Duchess he said she is copying Trump in a bid to stay relevant.Mark said about Meghan’s poorly received podcast: “One could argue that’s a major success because, you know, it keeps her in this sort of public […]
Mark Borkowski is a highly acclaimed PR and Communications industry figure, renowned for his expertise and unmatched experience spanning four decades. His influence in the industry has earned him a place alongside figures like Alistair Campbell and in PR Week’s list of the 25 most influential industry figures. A sharp observer of the cultural zeitgeist, […]
There’s a strange new behaviour quietly sweeping through the body of modern business. It’s the quiet epidemic of the corporate mind.It’s not disruptive innovation. It’s not some bold new AI.It’s silence. Cold, calculated, and maddening silence.Let me take you into a scene: a client. Two months of deep strategic work. Narrative building. Positioning. The kind […]
While the mobile game ads in particular may seem insignificant, strategist Mark Borkowski told The Post contracts for them are very sophisticated, with the more a celeb drives business for the brand, the more they get paid.“The deals are based on traction — how many people buy into [the game] off of [the celeb’s] recommendation. […]
Exclusive: The Duke of Sussex is facing a legacy-threatening moment of truth in the worsening rift over Sentebale, warns PR expert Mark Borkowski.Forget the endless carousel of Sussex fails. There are opinions galore about Sussex Netflix deals and Sussex “exclusives” feeding the algorithmic maw. But Sentebalegate is far more worrying. Strip away all that’s gone before and […]
It’s not Watergate—it’s something far more unhinged. Signalgate: a Trumpian soap opera scripted by Jesse Armstrong, where national security collides with reality TV energy, and everyone thinks they’re the smartest person in the encrypted room. This wasn’t clandestine espionage. This was a defence strategy kicked around in a Signal group chat like a bunch of […]
