Mark Borkowski, arguably the UK’s leading PR guru and crisis manager, told the Daily Mail that Meghan’s photo op blitz in NYC looks desperate – and lacks substance. ‘She is trying her hand to re-enter the global stage without waiting for an invitation. Fashion for the eyeballs, humanitarianism for the legitimacy, Washington for the gravitas. […]
Reeves is unapologetically offline, and image experts say it works in his favor. “Keanu’s the anti-celebrity celebrity,” says PR agent Mark Borkowski. “In an age when stars are desperate to be liked, he isn’t hustling for approval. He’s not trying to out-meme himself on TikTok or sell you his wellness brand between films.” By not “flogging […]
Despite Meghan’s positivity about the new chapter with the streaming platform, PR expert Mark Borkowski previously said he believed the first-look deal to be a “downgrade” for the couple, explaining that Netflix had, in his view, “done a very neat job of pivoting away from two very expensive people who didn’t deliver”.Meghan Markle breaks silence […]
Mark Borkowski, arguably the UK’s leading PR guru and crisis manager, told the Daily Mail that Meghan’s photo op blitz in NYC looks desperate – and lacks substance.’She is trying her hand to re-enter the global stage without waiting for an invitation. Fashion for the eyeballs, humanitarianism for the legitimacy, Washington for the gravitas. It’s […]
The Sussexes had previously described their latest agreement with Netflix, which is also a partner in As Ever, as ‘extending their creative partnership’. However, PR and crisis expert Mark Borkowski has labelled it a ‘downgrade’, suggesting Netflix had ‘done a very neat job of pivoting away from two very expensive people who didn’t deliver’.Meghan Markle […]
Mark Borkowski, a leading PR expert, stated that each of the Duchess of Sussex’s public appearances tied her to a different industry or cause.Mr Borkowski told the Mail: “She is trying her hand to re-enter the global stage without waiting for an invitation.Meghan Markle ‘dreaming of return to global stage’ with relaunch across Europe and […]
Leading publicist Mark Borkowski told the Daily Mail: ‘They have shot the golden goose of 2020 – more of a ‘we’ll call you’ than ‘here’s the chequebook’. It’s a first-look deal, which means Netflix gets first dibs but no obligation to bankroll every semi-royal whim. ‘I reckon Netflix is trimming fat industry-wide, so this is less carte […]
In the grand theatre of public discourse, we’ve forgotten the weight of a single phrase. Words now drift about as lightly as candyfloss. Take Trump’s latest billing: standing next to Netanyahu and declaring his peace plan the greatest event in civilisation. Quite something, considering the pyramids, the printing press, antibiotics and the Beatles are apparently […]
Colleen Harris: The Communications Powerhouse Behind King Charles’s Modern ImageWhen the British monarchy found itself at a crossroads of tradition and modernity, few individuals played as pivotal a role in shaping its public image as Colleen Harris. Often described as the PR strategist “who helped turn Prince Charles into a human being,” Harris’s return to […]
“It was the wrong time to drop a broadside at exactly the wrong moment in the news cycle,” says crisis consultant Mark Borkowski. “He’ll probably argue it was an aside that’s been blown up. But if he were to stray into Lineker territory, he’d have to wear a very thick suit of armour – and […]
