David Andrews
About David Andrews
Posts by Mark Borkowski:
Prince Harry and Meghan Markle’s ‘catastrophic’ management has left ‘brand Sussex’ in chaos
PR insiders have now also waded in on the Sussexes’ “contradictory” image overhaul, telling The Sun it flies in the face of their blistering attacks against the Firm in a bombshell interview with Oprah Winfrey, scathing books including Harry’s memoir, Spare, and their Netflix documentary series. PR expert Mark Borkowski tells us: “Everything that they […]
PR expert weighs in on the Harkles’ collapsing brand
The Sun posted a video on Youtube (link below) of PR expert, Mark Borkowski, talking about what the Harkles are doing wrong and what lies ahead for them. For those who don’t want to watch it because it’s kinda long, I summarized it below (it’s not verbatim). A lot of it is Captain Obvious and […]
What possessed Rishi to announce his proposed vaping ban exclusively on LadBible
People are asking me what possessed Rishi to announce his proposed vaping ban exclusively on LadBible. It’s such a baffling comms strategy that I can only guess. Despite serious concerns about the health hazards of children vaping, the policy itself isn’t an easy sell. Before becoming mired in culture war skirmishes, Rishi had signalled a […]
The magic recipe for success isn’t found in a PRCA handbook
My old mucker and ex Borkowski pixie, Paul McEntee, posted something that sparked a reflection on the ever-evolving world of comms. In today’s dynamic realm of hashtag#PR and media, the magic recipe for success isn’t found in a PRCA handbook; it’s crafted with equal parts creativity, agility, and a dash of maverick spirit. While taking […]
Navigating public challenges and conflicts requires a pragmatic mindset
Navigating public challenges and conflicts requires a pragmatic mindset, especially in the spotlight. I’ve witnessed the power of practical solutions and compromise in my 40-year career in the media and public relations industry.Like any of us, even those in the public eye, we sometimes find ourselves entangled in prolonged disputes. Embracing pragmatism means prioritising resolution […]
Why no one can tune out Taylor Swift
Like her or not, she transcends pop. The PR guru Mark Borkowski says there hasn’t been a star like her since John Lennon or Princess Diana; someone who occupies “a position of obsession”, now “hugely amplified by the splinternet, which means almost everybody is seeing something about her almost every day”.To wit: there are eleven […]
These days, it’s not uncommon for corporate entities to issue apologies and admit mistakes
These days, it’s not uncommon for corporate entities to issue apologies and admit mistakes, but the statement from Fujitsu’s European boss, Paul Patterson, is significant. It explicitly acknowledges their involvement in errors and their impact on innocent individuals. This could be considered a notable ‘mea culpa’ in the context of corporate PR.
Meghan Markle, Prince Harry warned of severe outcomes if royal rift grows
Meghan Markle and Prince Harry have been warned of severe outcomes if their rift with the senior members of the royal family grows in 2024. As per The Express, PR expert Mark Borkowski said that the Duke and Duchess of Sussex should utilise 2024 in order to rebuild their positive image among the public. He […]
Where did it all go wrong for Marcus Rashford?
PR guru Mark Borkowski, who has managed crises for several high profiles footballers, told MailOnline that ‘something is seriously wrong’ behind the scenes. He said: ‘We saw this back in the day with the Rooneys and the Beckhams. Marcus was a golden boy but the constant pressure perhaps of not performing on the pitch and […]