Will Jude Bellingham Become Bigger Than David Beckham?It’s the question I’ve been asked more than any other over the past few weeks—usually with the faint implication that I might produce a definitive answer, like a man who keeps the master key to fame in his inside pocket.Can Jude Bellingham become bigger than David Beckham?After forty […]
Mark Borkowski, a public relations consultant and expert on reputation management, said Bellingham belonged to a new generation of players, who understood that what they did off the pitch could matter as much as their play.He said: “I think footballers now are very different from the era of Paul Gascoigne or even Wayne Rooney, where […]
Tomorrow, a nation holds its breath. Sixty years of hurt, and as every England supporter learns before they learn long division: it’s not the despair that kills you. It’s the hope. At the centre of it all, a 23-year-old from Stourbridge who appears, unnervingly, to be self-assured.English football used to produce greatness in exactly the […]
Another moment that has featured prominently all week sees Haaland rush in to seemingly protect Bellingham, 23, after a rival player pushed him on the pitch.”If you go back to the days of the 90s or 00s a lot of brands fell out with footballers because they were so badly behaved,” PR expert Mark Borkowski […]
This week’s High Court verdict 97 claims dismissed, and a victory speech from Paul Dacre delivered with all the quiet restraint of a gender reveal party should, by rights, be a full stop. Not for the Mail. For Harry.The ancients got there first, as they tend to. Fame, Atticus warned, is a poison most would […]